A website is like a jelly doughnut

Graphic design applied to a website is like sugar applied to the surface of a jelly doughnut.
I like to think of a website as a jelly doughnut; the dough is content, the jelly is technology, and the sugar on the surface is “skin” – graphic design applied to a website. Compared to the amount of dough and jelly, the sugar is the least ingredient; only a thin layer. But it all over the surface and makes the jelly doughnut appear homogeneous from all sides.

The Dough is structured in a suitable manner (round; smallest extension possible). And the jelly (technology, programming or CMS) is hided inside, as an indispensable part of the jelly doughnut, without which the jelly doughnut wouldn’t be a jelly doughnut.